By: skylinegridadmin - Published: 12th March, 2015
Websites pushing unwanted software are finally on Google's Blacklist
Google has been working on flagging malware sites for years, with the dreaded "This site may harm your computer" notification in search results.
While this policy has had some success in curbing users from exposure to potentially harmful websites, this latest update to its malware targeting algorithm is about to throw a serious monkey wrench.
The latest update to Google's Safe Browsing application, allows to better indentify websites, plugins and other web applications with the potential of altering browser settings, and how websites are viewed.
In a recent blog post, Lucas Ballard explains how the new changes to Google's algorithm will affect websites harboring malware.
In Google Chrome, a new warning will be displayed before entering potentially malicious websites, with a text explaning that "...Attackers on (malicious URL) might attempt to trick you into installing programs that harm your browsing experience (for example, by changing your homepage or showing extra ads on sites you visit).".
The message is followed by an option to report details of any incident involving the website in question.
In Google Search, results will display new warnings and flags to better identify malware infested sites.
The biggest impact of this update is how it affects Ads. Any Ads leading to websites potentially dangerous to users, have already been disabled.
Somebody has already been feeling the heat
With malware sites no longer able to advertise using AdWords, and red-flagged in search, direct spam activity has seen an increase, with many webmasters reporting a new-ish kind of spam which, while it doesn't affect legitimate sites physically, it spawns false-positive referral sources in Google Analytics. The intended result is to lure unwitting website owners to visit those links, by tricking Google Analytics data in reporting web pages that don't actually exist on the target server. A hack as clever as it is desperate.
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